Why are blog posts becoming a better tool for showcasing your products than websites?
It is because blog posts provide the opportunity to promote, discuss and persuade in a gentle and informative way.
When people are reading a website they will skip things and will probably not read pages that are text ladenned.
Yet, strangely enough, they will read every word of a blog post, so it is better to do [...]
March 23, 2010
· 
Pat Sutton · 
3 Comments
Tags: blog posts, keywords, marketing, marketing with blogs · Posted in: Blogging, keyword marketing, marketing
Create the desire so people buy from you!
The ‘desire’ portion of your profile is where you present the facts of your expertise and success; create and justify your prospect’s conviction and cause him to demand a piece of the action’ for himself.
It’s vitally necessary that you present proven facts because survey results show that at least 80% of the people reading [...]
March 14, 2010
· Pat Sutton · 107 Comments
Tags: communication, image attraction system, marketing, pat sutton, relationships, selling · Posted in: Image Attraction, business, marketing
Adsense is like “big brother” watching!
I had a great dream last night – it was about chocolate!
I actually dreamed I was writing for an advertising campaign. I even remember this poem from my dream…
“What does chocolate do for me?
It’s comfort food when you’re feeling low
It’s something to grab when you’re on the go
It’s smooth as silk
It’s made from milk
Comes in [...]
February 25, 2010
· Pat Sutton · 2 Comments
Tags: adsense, blog, chocolate, internet, marketing, website · Posted in: marketing, writing
Just because you have a bad memory…..
….there’s no reason to be rude!
I have mailing lists going back many years and decided that I would have a clear out. I was afraid to just hit the delete button in case some of the people would still be interested in what I have to say. So I decided to upload them into my [...]
February 24, 2010
· Pat Sutton · 63 Comments
Tags: communication, marketing, patsutton, relationships, selling · Posted in: business, marketing
Email Marketing using Auto Responders.
Sales letters through your letter box are hated by everyone. It’s unwanted, uninvited and fills your re-cycling bin. But it’s pretty clear that it’s also incredibly popular with advertisers. Why? Because while most potential customers throw away their junk letters with barely a glance, enough take action to make it all worthwhile.
They do buy—and in [...]
February 15, 2010
· Pat Sutton · 66 Comments
Tags: blog, internet, marketing, pat sutton, selling, website · Posted in: how to guides, marketing, sales
The best affiliates for your blog.
A lot of people ask me to suggest affiliates. They want to know which ones are the most effective at monetising their blog. I suppose it would be safe to say that I have done a hell of a lot of research on this subject as bad choices can make the difference between a profitable [...]
February 14, 2010
· Pat Sutton · One Comment
Tags: blog, Guest Blogs, internet, marketing, pat sutton, selling, website · Posted in: how to guides, marketing, sales
How To Plan The Perfect Website!
According to Wikipedia – The Internet actually started in 1969, (yes, only 1969!), as the ARPANET, a Defense Department system designed to let survivors share files after a nuclear attack. From being available on just a handful of top secret computers, it’s grown to millions and millions of users.
And it’s still growing. According to a [...]
February 9, 2010
· Pat Sutton · 5 Comments
Tags: account, internet, marketing, networking, pat sutton, selling, website · Posted in: business, how to guides, marketing, sales
Don’t get out! Don’t talk to people! Stay in your comfort zone!
If these words are music to your ears then join the club. There’s nothing I would like better than to be able to potter around in the office, produce new products and then wait until the business comes in as if by magic!
So why shouldn’t it work like that?
Hey, I’ve got a great website! My [...]
February 8, 2010
· Pat Sutton · 106 Comments
Tags: communication, marketing, networking, patsutton, personal development, relationships, verbal business card · Posted in: business, marketing, personal development, tips
Has your business suffered due to the credit crunch?
It’s not often that I blatently promote something but for once our government has made the right decision to help ailing businesses in the West Midlands in The UK. It is a fact that the West Midlands has suffered more than any other area in the UK and at last this is being addressed. So [...]
February 4, 2010
· Pat Sutton · 2 Comments
Tags: communication, marketing, pat sutton, website · Posted in: business, sales
Don’t wait for Business Opportunities to knock – you’ll wait forever!
If you’re sitting at home on the sofa watching Law and Order and you hear a rat-a-tat-tat on your door! Don’t get excited, it’s not a business opportunity knocking!
If you’re comfy in front of your computer chatting to someone on Facebook then your attention is in the wrong direction to notice a fleeting business opportunity [...]
January 30, 2010
· Pat Sutton · 5 Comments
Tags: account, communication, marketing, pat sutton, website · Posted in: business, marketing, sales, tips
